OPPORTUNITY
AWARENESS
We perceive environmental marketing
to be an opportunity that can be used to gain a competitive
advantage. |
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COMPETITIVE
PRESSURE
Competitors environmental activities pressure firms to change
their environmental marketing activities. |
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CARBON
MANAGEMENT :
Cost factors associated with waste disposal, energy consumption,
etc. |
Green marketing is too often associated with the mere
publication of a Social Environmental Report.
The environmental activity and the marketing campaign are usualy
executed by different entities knowing very little about each other
and too often marketing concentrates on the promotion of a finished
product.

We work in a very different way. By developing the "green
concept" first (green product or green process) and then selecting
the appropriate environmental project.
Our expertise in both marketing and carbon management is unique
and help us to develop both attractive and innovative solutions,
promoting not only our client's environmental activities but providing
their customers with tangible evidence of those activities such
as green tickets, CO2 warranties, green retail cards etc.
If you would like to talk to us
about green marketing, please contact us at info@eurocarbonltd.com
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